Type For All: Making Personality Type Ubiquitous—Brian Lawrence

October 9, 2022 @ 10:15 am 11:15 am Australia/Sydney

How do we make Type more ubiquitous? Competing with the myriad self-awareness products, how do we attract more enthusiasts to accreditation programmes and interest groups?
The outcome will be a set of practical strategies that Practitioners can use to re-ignite the enthusiasm for Personality Type in the world.

Brian Lawrence

Brian Lawrence

Brian Lawrence, BPsych(Hons), MSc (Org Psych), PGDipEd, is a certified coach and facilitator specializing in the field of Leadership and Team Development. He is an MBTI Master Trainer and a Type Coach professional. He has been using personality type in his professional work for the last 13 years and loves creating new and innovative ways of engaging his audience through the use of games. His latest programme is called Dancing with Your Inner Wolves.

This session is a keynote session at the Time & Tide—Traditions and Trends in Type conference, 7-9 October online. It is one of 17 sessions presented over 3 days, all recorded in case you can’t attend live. It is $100AU for AusAPT members and other APT and ILP financial members and $150 for guests for the entire program. We hope you will join us. The conference event link with full details is below.

Time & Tide—Traditions and Trends in Type conference

Download a 2 page pdf of the program here:


$100 – $150 $100AU for AusAPT members, other APT and ILP financial members and $150 for guests for 17 sessions


View Organiser Website


Online Event

AusAPT 2022 Time & Tide Conference